As with many e-commerce companies, recommender systems are widely used at Wayfair to show the most relevant products to customers at every stage of their shopping journey. Machine learning models used in recommender systems typically optimize for metrics related to customer satisfaction: actions such as clicks, conversions and Add-to-Cart. My talk at the 2022 Annual Meeting of the Institute for Operations Research and the Management Sciences (INFORMS) was related to how Wayfair is utilizing inputs from our supply chain to influence the products we showcase to consumers as they search and browse our storefront.
